Dark Social: Why 80% of Your Social Results are Missing and How to Find Them

dark social media tactics from pro peak media in memphis

By Patrick Liddy | 13 min read Sometimes even the most basic concepts can elude us, the ‘marketing experts’. Up until recently, I thought I understood how social sharing worked. I was supremely confident in my ability to analyze social sharing stats in Google Analytics. But I was wrong! Very wrong in fact. The reality is that most …

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10 Shocking Stats You Need to Know About Online Reviews

10 Shocking Stats You Need to know about online reviews

Are you a business owner or the person responsible for managing your companies online reviews and reputation?  Half of all small businesses are ignoring their online reputation and reviews on sites such as Google, Yelp, Facebook, just to name a few. However, for the half that is paying attention, they still have no grasp of …

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